Entries by Tracy Fuller-White

2017 Wedding Trends

Welcome to 2017, it’s event season and wedding planners are getting ready for the busy season.So wedding planners, here are a few of the trends we see for 2017! Using unconventional spaces Finding unique spaces for your brides to hold their weddings is key to helping them create the unique event they are looking for. […]

11 Rules for Having a Home Office

Running a business from home means having a lot of flexibility. However, with that flexibility comes a lot of responsibility. You should be the one to hold yourself accountable and need to make decisions that are best for your business. Therefore, it is important to spend time considering where you want to have your office located […]

What Makes a Great Event Planner?

Will you be a super event planner or just average? So what is it that sets a super event planner apart from those who are just meh? Is it the insider tips and tricks they have learned from years in the business? The access to trusted partners and contractors they have built and accrued over […]

Overcoming 5 Event Planning Time Drainers

Event Planners have limited time in their days. Their time can be spent finding new clients, networking, or setting up an event, among many other things. It is a lot to take on, especially in the beginning stages of launching a business. There are certain aspects during event planning that take up more time than […]

Event Heroes Training Program

You’re interested in starting your own event planning business and you’ve decided to start looking into a training program. There are several on the market to choose from so how do you decide which one is the best for you. Or perhaps, you’ve taken event planning classes in school and feel confident that you have […]

Event Spotlight: Tracy Fuller-White

There is a lot that goes into becoming an event professional, and for today’s event spotlight we want to focus on Tracy Fuller-White the founder and CEO of Event Heroes! We talked with her about her start to her career, her inspiration and what she is doing now with her event planning business. 1. Tracy, […]

Event Heroes – The WHY

Tracy Fuller-White, owner of Event Heroes and InnovativEvents, a successful event management company based in Des Moines and Ames, Iowa can’t count the number of times she has been approached by people interested in starting their own event planning business. They all seem to have the same questions for her: “What advice can you give […]

Creative Event Spaces: Museums

Creative event spacesare where event planners can really produce a WOW experience for guests. The next creative venue in our series is museums, where history and art are combined into one building! Whether you are considering booking a local museum or a national iconic museum, these venues can provide the perfect backdrop for weddings, corporate […]

Protecting Your Events: Preparation for Unforeseen Weather

Winter is coming. As much as we would all like to deny the fact, winter weather is on our heels. When outdoor elements become more unpredictable than ever, do you know what to do to protect your meetings and events from this event villain? The first thing you should do is ensure you have a […]

Creating a Thrilling New Year’s Party

The Holidays are quickly approaching, which means events and gatherings of all kinds for you to either host or attend. One holiday in particular is New Year’s Eve, which is always accompanied by the year’s biggest parties. New Year’s Eve is a time to celebrate the past year’s successes and new beginnings of the upcoming […]