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Mykl Roventine - Designer of Things » syfy http://www.myklroventine.com Wed, 01 Feb 2012 18:18:50 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Sci Fi? That’s so last week! http://www.myklroventine.com/2009/03/sci-fi-thats-so-last-week/ http://www.myklroventine.com/2009/03/sci-fi-thats-so-last-week/#comments Mon, 16 Mar 2009 21:33:45 +0000 mykl http://www.myklroventine.com/?p=430 syfylogo

I’m still not quite buying this, but the word is out that Sci Fi Channel is planning to change their name to SyFy channel by the end of the month. There is already a backlash brewing with a handful of Facebook  protest groups popping up and lots of chatter on Twitter.

Aside from the obvious similarity to social network naming conventions (i.e removing those annoying vowels), I’m taking a wait-and-see attitude regarding the news. However,  I really like the preview of the new logo (from tvweek.com).

Their logo has undergone some major revisions over the years. I thought it would be interesting to take a look back at its development.

scifichannellogo2
Circa 2002

scifichannellogo
Original logo (mid 90s)

I’d love to hear what do you think of the move to rebrand or the direction of the new look.

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