April 14th, 2008 | by Mykl | published in events, web marketing
I had the privilege of hearing Joseph Jaffe speak tonight. Jaffe (marketer, consultant, author, blogger extraordinaire) was the fourth speaker taking part in the Conversations About the Future of Advertising series.
His presentation (and the theme of his latest book, Join the Conversation), focus on the refreshing concept of brand engagement with customers as a conversation. [...]
March 20th, 2008 | by Mykl | published in events, web marketing
Have I mentioned that I am LOVING the Conversations About the Future of Advertising series? On deck this week was Matt Dickman, blogger and director of Digital Marketing for Fleishman-Hillard. His blog, Techno//Marketer is outstanding and is listed as one of the Advertising Age’s top 150 marketing blogs.
February 3rd, 2008 | by Mykl | published in events, web marketing
Photo by mj*laflaca
Jan Leth gave a thought-provoking presentation kicking off the Conversations About the Future of Advertising series. As Vice Chairman, Global Digital Creative for Ogilvy & Mather, Leth has an intimate understanding of advertising today. He’s worked with global mega-brands like Coca Cola, Dove and Cisco.
His vision of the future of advertising is [...]
Hi there. I'm Mykl Roventine. I design things like web sites, user experiences and marketing strategies. This is my personal blog (not affiliated with any employer or client) where I write about about web culture, design, coffee and music. More →
